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The Geuynemer$450 USD
This timepiece is more than a watch—it is a tribute to the fragile, daring dawn of aerial combat. Named in honor of the legendary French ace Georges Guynemer, it evokes the spirit of the First World War skies, where pilots of the French Escadrilles—the famed fighter squadrons of the Aéronautique Militaire—first forged the traditions of aerial warfare. Among them, the Escadrille that bore Guynemer to fame became emblematic of relentless courage and precision, its pilots sharing both camaraderie and the stark intimacy of open-cockpit combat. At the heart of that story is the Morane-Saulnier L, the distinctive parasol-wing aircraft that carried many early French aviators into battle. Light, responsive, and structurally innovative for its time, it was both fragile and revolutionary—an aircraft that demanded absolute trust between pilot and machine. It was in machines like this that Guynemer achieved his earliest victories, before becoming one of France’s most celebrated aces and a national symbol of sacrifice and skill. The watch mirrors that same ethos: restrained, purposeful, and engineered with a military clarity of design. Like the Escadrilles that flew the Morane-Saulnier L, it belongs to a world where precision was survival, and where elegance emerged from necessity rather than ornament. To wear it is to carry a fragment of that formative age of aviation—when young pilots of the French Escadrilles took fragile Morane-Saulnier L fighters into uncertain skies, and helped turn flight into legend.
This timepiece is more than a watch—it is a tribute to the fragile, daring dawn of aerial combat. Named in honor of the legendary French ace Georges Guynemer, it evokes the spirit of the First World War skies, where pilots of the French Escadrilles—the famed fighter squadrons of the Aéronautique Militaire—first forged the traditions of aerial warfare. Among them, the Escadrille that bore Guynemer to fame became emblematic of relentless courage and precision, its pilots sharing both camaraderie and the stark intimacy of open-cockpit combat. At the heart of that story is the Morane-Saulnier L, the distinctive parasol-wing aircraft that carried many early French aviators into battle. Light, responsive, and structurally innovative for its time, it was both fragile and revolutionary—an aircraft that demanded absolute trust between pilot and machine. It was in machines like this that Guynemer achieved his earliest victories, before becoming one of France’s most celebrated aces and a national symbol of sacrifice and skill. The watch mirrors that same ethos: restrained, purposeful, and engineered with a military clarity of design. Like the Escadrilles that flew the Morane-Saulnier L, it belongs to a world where precision was survival, and where elegance emerged from necessity rather than ornament. To wear it is to carry a fragment of that formative age of aviation—when young pilots of the French Escadrilles took fragile Morane-Saulnier L fighters into uncertain skies, and helped turn flight into legend.
The Lindbergh
$450 USD
Mounted in the cockpit of the Spirit of St. Louis, the airplane’s clock was far more than a convenience—it was a critical navigation tool that helped Charles A. Lindbergh manage time, fuel, and endurance during his solo transatlantic flight. In the spring of 1927, Lindbergh commissioned the aircraft specifically to compete for the $25,000 Orteig Prize for the first nonstop flight between New York and Paris. When he departed New York on May 20, 1927, the cockpit clock became one of his most trusted references as he flew alone for 33 hours, 30 minutes across 3,610 miles of open ocean, arriving safely at Le Bourget Field near Paris. The Spirit of St. Louis went on to complete a series of historic flights and goodwill tours before its final journey to the Smithsonian Institution in 1928, preserving both the aircraft and its instruments—including the distinctive cockpit clock that guided Lindbergh through his historic crossing. Today, the Bleriot watch is designed as a virtually identical homage to that original cockpit clock. It captures the same functional, instrument-inspired aesthetic that defined Lindbergh’s navigation experience—clean, purposeful, and built around clarity under pressure. Owning one is less about wearing a traditional timepiece and more about carrying a piece of aviation history on the wrist: a reminder of precision, courage, and the relentless focus required to cross an ocean alone.
Mounted in the cockpit of the Spirit of St. Louis, the airplane’s clock was far more than a convenience—it was a critical navigation tool that helped Charles A. Lindbergh manage time, fuel, and endurance during his solo transatlantic flight. In the spring of 1927, Lindbergh commissioned the aircraft specifically to compete for the $25,000 Orteig Prize for the first nonstop flight between New York and Paris. When he departed New York on May 20, 1927, the cockpit clock became one of his most trusted references as he flew alone for 33 hours, 30 minutes across 3,610 miles of open ocean, arriving safely at Le Bourget Field near Paris. The Spirit of St. Louis went on to complete a series of historic flights and goodwill tours before its final journey to the Smithsonian Institution in 1928, preserving both the aircraft and its instruments—including the distinctive cockpit clock that guided Lindbergh through his historic crossing. Today, the Bleriot watch is designed as a virtually identical homage to that original cockpit clock. It captures the same functional, instrument-inspired aesthetic that defined Lindbergh’s navigation experience—clean, purposeful, and built around clarity under pressure. Owning one is less about wearing a traditional timepiece and more about carrying a piece of aviation history on the wrist: a reminder of precision, courage, and the relentless focus required to cross an ocean alone.
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The Rickenbacker
$450 USD
The Bleriot Rickenbacker is named in honor of one of aviation’s defining figures—Eddie Rickenbacker—and draws direct inspiration from the uncompromising world of early aerial combat, where clarity, durability, and instant legibility were not preferences, but requirements for survival. The SPAD S.XIII was one of the most formidable Allied fighters of the First World War, known for its exceptional speed, strong climb rate, and rugged construction. Powered by a high-output Hispano-Suiza engine and armed with twin machine guns, it gave skilled pilots the ability to engage and disengage quickly in dogfights over the Western Front. Rickenbacker used the SPAD’s raw performance and stability to great effect, achieving the majority of his 26 aerial victories in this fast, powerful aircraft that rewarded precision flying over brute maneuvering. In aircraft such as the SPAD S.XII, pilots operated in an environment of vibration, wind shear, and constant threat. Every instrument had to perform instantly and without ambiguity. The Rickenbacker channels that same philosophy into a modern wrist instrument built for decisive reading and purposeful design. The aesthetic is intentionally restrained, echoing recovered cockpit instruments preserved through time. ________________________________________ The Rickenbacker is not designed to dominate attention—it is designed to reward it. At a glance, it communicates clarity. Up close, it reveals depth: texture, proportion, and a deliberate respect for mechanical heritage.
The Bleriot Rickenbacker is named in honor of one of aviation’s defining figures—Eddie Rickenbacker—and draws direct inspiration from the uncompromising world of early aerial combat, where clarity, durability, and instant legibility were not preferences, but requirements for survival. The SPAD S.XIII was one of the most formidable Allied fighters of the First World War, known for its exceptional speed, strong climb rate, and rugged construction. Powered by a high-output Hispano-Suiza engine and armed with twin machine guns, it gave skilled pilots the ability to engage and disengage quickly in dogfights over the Western Front. Rickenbacker used the SPAD’s raw performance and stability to great effect, achieving the majority of his 26 aerial victories in this fast, powerful aircraft that rewarded precision flying over brute maneuvering. In aircraft such as the SPAD S.XII, pilots operated in an environment of vibration, wind shear, and constant threat. Every instrument had to perform instantly and without ambiguity. The Rickenbacker channels that same philosophy into a modern wrist instrument built for decisive reading and purposeful design. The aesthetic is intentionally restrained, echoing recovered cockpit instruments preserved through time. ________________________________________ The Rickenbacker is not designed to dominate attention—it is designed to reward it. At a glance, it communicates clarity. Up close, it reveals depth: texture, proportion, and a deliberate respect for mechanical heritage.
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The Baracca
$450 USD
Francesco Baracca was Italy’s top fighter ace of World War I, with 34 aerial victories. A former cavalry officer, he is most famous for painting his aircraft with a "prancing black horse," an emblem later gifted to Enzo Ferrari and immortalized on Ferrari sports cars.
Flying the nimble Nieuport 11 and later the Spad VII, he became a national hero during the grueling campaigns on the Austro-Italian front.
Some legends are measured not by the years they lived, but by the moments that changed history. Francesco Baracca, Italy's most celebrated World War I fighter ace, flew with extraordinary courage, skill, and precision. His personal emblem—the iconic Prancing Horse—became a symbol of fearless determination and enduring excellence, inspiring generations long after his final flight. This timepiece is a tribute to that remarkable legacy. Crafted for those who value courage, precision, and timeless design, it captures the spirit of a man who understood that every second mattered. More than a watch, it is a reminder that history is shaped by those who seize the moment—and that true legends are never bound by time.
Flying the nimble Nieuport 11 and later the Spad VII, he became a national hero during the grueling campaigns on the Austro-Italian front.
Some legends are measured not by the years they lived, but by the moments that changed history. Francesco Baracca, Italy's most celebrated World War I fighter ace, flew with extraordinary courage, skill, and precision. His personal emblem—the iconic Prancing Horse—became a symbol of fearless determination and enduring excellence, inspiring generations long after his final flight. This timepiece is a tribute to that remarkable legacy. Crafted for those who value courage, precision, and timeless design, it captures the spirit of a man who understood that every second mattered. More than a watch, it is a reminder that history is shaped by those who seize the moment—and that true legends are never bound by time.
The Wright
$450 USD
On December 17, 1903, Orville Wright made history with the world's first powered, controlled flight at Kitty Hawk. As he lifted into the air for 12 remarkable seconds, he carried a pocket watch—a quiet companion to one of humanity's greatest achievements. Time has always been more than a way to measure passing moments. It is the silent witness to every great achievement, every bold decision, and every leap into the unknown. History remembers the first flight because of what happened in those twelve seconds, but it was time itself that transformed an experiment into an eternal milestone. In those precious moments, the world crossed an invisible threshold—from centuries of dreaming about flight to the dawn of modern aviation. Every second matters. A second can separate hesitation from courage, failure from success, and ordinary moments from extraordinary accomplishments. The Wright brothers understood that progress is measured not only in miles traveled, but in moments seized. Their first powered flight lasted less than a quarter of a minute, yet it forever changed the course of human history, proving that the value of time is not measured by its length, but by what is accomplished within it. More than a timepiece, the watch carried by Orville Wright became a silent witness to one of civilization's defining moments. It marked the seconds that opened the skies to mankind and stood present as history took flight. Today, that extraordinary legacy has been reborn. Inspired by the watch carried by Orville Wright during mankind's first powered flight, this historic pocket watch has been faithfully reimagined as an elegant wristwatch—combining timeless design, exceptional craftsmanship, and the enduring spirit of innovation. Wear more than a watch. Wear the seconds that changed the world.
On December 17, 1903, Orville Wright made history with the world's first powered, controlled flight at Kitty Hawk. As he lifted into the air for 12 remarkable seconds, he carried a pocket watch—a quiet companion to one of humanity's greatest achievements. Time has always been more than a way to measure passing moments. It is the silent witness to every great achievement, every bold decision, and every leap into the unknown. History remembers the first flight because of what happened in those twelve seconds, but it was time itself that transformed an experiment into an eternal milestone. In those precious moments, the world crossed an invisible threshold—from centuries of dreaming about flight to the dawn of modern aviation. Every second matters. A second can separate hesitation from courage, failure from success, and ordinary moments from extraordinary accomplishments. The Wright brothers understood that progress is measured not only in miles traveled, but in moments seized. Their first powered flight lasted less than a quarter of a minute, yet it forever changed the course of human history, proving that the value of time is not measured by its length, but by what is accomplished within it. More than a timepiece, the watch carried by Orville Wright became a silent witness to one of civilization's defining moments. It marked the seconds that opened the skies to mankind and stood present as history took flight. Today, that extraordinary legacy has been reborn. Inspired by the watch carried by Orville Wright during mankind's first powered flight, this historic pocket watch has been faithfully reimagined as an elegant wristwatch—combining timeless design, exceptional craftsmanship, and the enduring spirit of innovation. Wear more than a watch. Wear the seconds that changed the world.
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